1419 Schneider Street, NW Number 3 North Canton, Ohio 44720 330-305-1554
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Articles

Feel free to use any of these articles on your site. I do ask that you add the following:

© Neil Tortorella, Tortorella Design
www.tortorelladesign.com

I'll be happy to send you a bio blurb, if needed. Also, I'd appreciate it if you would email me with a URL where you post any articles. I try to keep track of this stuff.

Also, for more of my writings, check out my blog —
Inside the Marketing Mind
Thoughts, ideas and resources for getting the word out – especially for independent professionals and small businesses.

How do you Rate?
Figuring your real hourly rate

Crafting the perfect proposal

Here now. There tomorrow – Moving your business to the next level.

10 Tips to Jump Start Your Marketing

Finding your Muse

Doing your homework

The question of confidence

Expand your [marketing] horizons

The brouhaha of business budgeting

The problem with self promotion

Becoming a full-fledged ad agency

Landing a design job without a design-specific education


The problem with spec work revisited


Figuring fees for logo design

More on Sales: The Cycle of the Sale

Grab yourself a ticket out of no brand's land.

Sales Planning For Fun and Profit - Or, How I built my practice by playing dialing for dollars

Creating a marketing strategy

A Capital Defense - Finding startup capital for your practice

Starting a creative practice with a degree ... but no experience

The Marketing Mentor: an interview with Ilise Benun

Book Review: Designing Websites://For Every Audience

A Case for Graphic Design

Getting the most from a design audit

Know Thy Audience: Marketing Research for the Independent Graphic Designer

Registering trademarks and logos